José Cabral was born in Lisbon in 1980. He studied Sociology and worked several years in the financial sector. In 2009 he created the blog O Alfaiate Lisboeta (The Lisbon Tailor) where he started writing and publishing portraits he was making in the streets of Lisbon.
Since then he started shooting in
other countries and in 2010 he debuted a column in the international newspaper Metro, in 2011 in Vogue online magazine and during 2012 he signed a page in the
weekly Expresso. He has also many
pictures published in New York Mag.
Besides Portuguese, he also has versions of his blog in English, Spanish and Chinese.
His work has reached several
countries such as Spain, Germany, Russia, Brazil, the United Stares, South
Korea, Australia and China where you can find articles, interventions or even
exhibitions of his work.
In 2012 he fully authored and
conceived the campaign Lisboa somos nós
(we are Lisbon) for Lisbon´s City
Hall where, for the first time worldwide, images of a blog were the face of an
institutional campaign. In 2013 he created another campaign
to the City Hall of Lisbon titled o meu
futuro é Lisboa (my future is Lisbon).
He was also the chosen photographer
for the Portuguese Blood Donors and Transplantation Institute campaign (Ministry of Health) and for
several campaigns of Multinational companies like H&M, Nike and Sonae
Sierra.
In 2011 he was distinguished with
the Fashion TV Award for Best Digital Communication and in 2012 it published
the homonymous book of the blog O
Alfaiate Lisboeta (The Lisbon Tailor).
He was the ambassador for the Route of Fashion in the first edition of the Lisbon
Week and, since 2013, he has been a member of the Advisory Board of ESNE
(University School of Design and Innovation) in Madrid.
In 2014 he created and released J.LISBON, an innovative online store dedicated exclusively to men's clothing and, in 2016, he launched CAIÁGUA.In 2018 he started writing in the Portuguese press once again. He writes the page You talking to me'? at GQ Portugal.
2 comments:
Bom dia ! I'm a Senegalese woman who lies in Paris. I discovered your blog today thanks to a documentary tha was displayey this morning on the french-german tv "arte". It was about Lisbon and they showed you offering your book to a tailor that was one of the most beautiful moment of that documentary. Tht's why Im here visting your inspiring blog.
I was amazed with your documentary blog. Thank you for sharing the information with us. Your journey to the online stores was an inspiring one. Yesterday, my friend introduced me to a great collection of custom made jackets. I think you should also check it.
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